Hoek group
For over 40 years, Hoek group stood at the heart of the international floral trade. Not just as a supplier, but as a committed partner for florists, wholesalers, and retailers worldwide.
We believe sourcing flowers and plants should be effortless, inspiring, and tailored to your needs. That’s why we have created a global network rooted in trust, shaped by innovation, and designed for the future. With long-term partnerships and dedicated teams at both origin and destination.
Our strength lies in long-standing partnerships with growers, a streamlined global logistics network, and a deep commitment to transparency, quality, and sustainability.
Our model is designed around our clients. Whether you need full-box supply, curated assortments, or recurring programs, our solutions are flexible, reliable, and built to fit your business.
Rooted in sustainability, growing with purpose
Across all facets of our company, we place a strong emphasis on responsible sourcing. We work exclusively with certified farms that align with our values. Together, we invest in responsible growing, fair labour conditions, and long-term impact through innovation, certification, and education.
Through the development of initiatives like the future Hoek foundation, we aim to create lasting ESG impact in the communities we work with, and for the planet we all depend on.
More than a supplier
At Hoek group, we simplify the complex world of global floral trade, strengthen the connection between grower and buyer, and stand beside you with the knowledge, service, and reliability your business needs to grow.
With our eyes on the future and our feet firmly in the field, we’re redefining what it means to buy flowers globally.
We’re your strategic partner. Welcome to Hoek group.
